Pure Michigan - Michigan's Official Travel and Tourism Site

Experience the Lake Effect along 200-miles of the most serene and spectacular coastline in America. Michigan's Beachtowns invite you to catch up on your stone skipping, dive into that paperback novel and dig you toes in to the sugar sand beaches.

It's time to check out of the everyday and check in to the Beachtowns of Pure Michigan.

Lake Effect – Beachtowns

Experience Michigan's "Lake Effect" and dig in the sand anywhere along the 200-mile stretch of Lake Michigan's sandy shore.

Silver Lake Sand Dunes

An endless amount of sand piled into lofty mountains, miles of pristine shoreline beaches, unique attractions and events, great food, excellent accommodations and memory-making family fun…all to explore.

Photo courtesy of John Penrod

Sailing in St. Joseph

Voted as one of the top ten communities by the Fine Living Channel, expect to find some of life’s finest pleasures in St. Joseph. Enjoy spectacular sunsets, ample shopping and fun festivals year round.

Photo courtesy of Southwestern Michigan Tourist Council

Grand Haven Pier and Lighthouse

Choosing the Grand Haven Area in the summertime means a vacation of rest, relaxation and fun in the sun! It’s a perfect family fun getaway and an amazing romantic retreat for two.

Photo courtesy of Grand Haven/Spring Lake Area Visitors Bureau

Big Sable Point Lighthouse, Ludington

70 miles of sandy beaches and clean blue water are waiting for you to stroll, splash and enjoy. Climb to the top of the 100 year old Big Sable Point Lighthouse and take a charter fishing expedition on Lake Michigan.

Photo courtesy of Ludington Area CVB

South Beach & Riverfront Park, South Haven

Play a game of beach volleyball, cool off in Lake Michigan, have a picnic and take a stroll out to the lighthouse. Midwest Living rated South Haven one of the best small towns to visit in its 2008 Best of the Midwest magazine.

Photo courtesy of South Haven Visitors Bureau

Oval Beach, Saugatuck

Oval Beach has been rated by Conde Naste’s Magazine as one of the 25 best shorelines in the world. Midwest Living rated Saugatuck one of the best small towns to visit and best for romance in its 2008 Best of the Midwest magazine.

Photo courtesy of Saugatuck-Douglas CVB

Windmill Island Gardens, Holland

Delight in the vast array of recreational activities, visual and performing arts, Dutch attractions, magnificent beaches and an award-winning downtown with exceptional shops, galleries, and eateries.

Photo courtesy of Sara Simmons

Pere Marquette Park, Muskegon

Experience the lake effect along 26 miles of sugar sand beaches and majestic dunes, the perfect place to relax, play and take in one of our spectacular sunsets. Enjoy maritime history, charter fishing and Michigan’s Adventure.

Photo courtesy of Muskegon County CVB

Strolling the Lake Michigan Shoreline in Harbor Country

A world of excitement and relaxation awaits you in Harbor Country, the best combination of quaint towns and verdant countryside. Stroll along miles of sandy lakeshore, visit area vineyards, bike through the rolling countryside and shop shabby-chic shops.

Photo courtesy of Harbor Country CVB

Maps

Grand Rapids
Beachtowns
Saginaw Valley
Harbor Country Wineries

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Explore Lake Michigan's Beachtowns

Attractions
Play a-round of championship golf, charter a fishing boat and head out on the Great Lake, stroll through award-winning wineries and discover America's maritime history. It's time to hang the "Gone Fishing" sign on our email box.

Beaches
Walk hand in hand along one of most serene and spectacular coastlines in America. Run your toes through the sand and build more than just sandcastles with your kids. It's time to be a kid again in the Beachtowns of Pure Michigan.

Shopping
There is no better place to find unique gifts, one-of-a-kind treasures and freshest seasonal favorites. From artist studios to boutiques, u-picks to wineries, you'll find it in the Beachtowns of Pure Michigan.

Packages
Check out these great family, romance and winery packages and specials!