Life's A Beach: Announcing Pure Michigan's 10-Day Instagram #BeachChallenge
UPDATE: Congratulations to Gina Ferwerda, winner of our Pure Michigan Instagram #BeachChallenge! Read about Gina's winning entry and see 14 other photos that will get you dreaming of a perfect Pure Michigan beach day here.
From sparkling blue waters to the chance to reconnect with friends and family, Michigan’s beaches are as as diverse as they are beautiful!
As the summer beach season kicks into high gear, we, along with our partners at the Michigan Department of Environmental Quality (DEQ) and Michigan Department of Natural Resources (DNR), are excited to announce the launch of our 10-day Instagram #BeachChallenge!
We're challenging our fans to share photos of their favorite Michigan beaches on Instagram to showcase the great variety of activities that travelers and residents can enjoy during a day at the beach in Pure Michigan. For each day of the 10-day challenge, fans will be asked to share photos that represent that day’s challenge topic.
Here's how to enter:
- Follow @PureMichigan on Instagram. If you don't have an Instagram account, get started here.
- Take a photo of your favorite Michigan beach. Share your photo with us @PureMichigan using hashtags #PureMichigan #BeachChallege. Post your photo using Instagram, Twitter or our Pure Michigan Beaches gallery, and tell us the location of your photo in the caption! (On Instagram, be sure to include the hashtags in the photo description and not the comments section).
- Follow the link provided in the auto response.
- Complete the entry form and view your photo in the gallery.
- Check the challenge topic schedule below and get ready to share your next #PureMichigan #BeachChallenge photo.
- June 20 – Favorite Beach to Catch a Sunrise or Sunset
- June 21 – Favorite Dog-Friendly Beach
- June 22 – Favorite State Park Beach
- June 23 – Favorite Beach to Fly a Kite
- June 24 – Favorite Beach for Watersports
- June 25 – Favorite Beach for Fishing from a Shore or Dock
- June 26 – Favorite Beach to Experience Clear Waters
- June 27 – Favorite Beach to Take a Long Walk
- June 28 – Favorite Beach to Hang Out with Family and Friends
- June 29 – Favorite Beach to Watch Fireworks
All entries tagged with #puremichigan and #beachchallenge will be populated into the gallery on michigan.org. For each challenge topic, we'll choose one daily winner to be featured on our Pure Michigan Instagram page and receive a Personal Sun Care Kit from the Pure Michigan Store.
At the end of the challenge, we'll choose one grand prize photo from all entries received. The grand prize winner will have their photo featured across Pure Michigan social channels and receive an “Ultimate Pure Michigan Beach Day” prize package that includes a 24 oz Pure Michigan Water Bottle, Beach Towel, Tote Bag, Fire Pit, Tackle Box, Fishing Lure Kit, Ice Berg Cooler, Fun Bucket with Shovel and Personal Sun Care Kit.
The grand prize winner will be announced during the week of July 1, 2014.
View the official contest rules here.
Happy Instagramming! We're so excited to see our fans' spectacular photo submissions!
Where is your favorite Pure Michigan beach?