Welcome to Pure Michigan Premiere Week! First up we have our first ever behind the scenes video, showing you what it’s REALLY like making a Pure Michigan ad.
This is the making of “Fresh” – an ad you’ll see later this week. Let us know what you think by leaving a comment below!

































{ 8 comments… read them below or add one }
I adore Pure Michigan commercials. Always get goosebumps when I watch them. Can’t wait for this one!!! Everything looks delish!
I’m so looking forward to this one – seeing the Pure Michigan commercials always makes me feel so proud to be here! I’m a huge adorner of Michigan – and I’m really excited to see how this ad turns out!
I will be watching for this latest one. Makes me want to take off for Michigan but then we do that a lot anyway. Great state.
Pure Michigan commercials inspired me to visit Michigan last year. I am returning this year. Need I say more?
Cindi, Massachusetts
I LOVE the Pure Michigan Commercials!! They are beautiful & informative. And just another reason why I love My Michigan so much!!
These are the most beautiful scenes I have seen in a long time and I can’t believe they are spots right here in Michigan. Pure Genius ! Keep them coming, the State needs these ads.
LOVE the Michigan commercials. They inspire me to go whenever I can. Tim Allen’s voice is PERFECT for them. Don’t change anything but keep making them. I’d love it if they put them on CD. Then whenever I’m having a bad day, I could still “get away”.
Wohh exactly what I was looking for, regards for putting up. 672340
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