The 2013 Pure Michigan advertising campaign kicked off last month with national television ads, and continues now with the launch of new outdoor billboards and bus wraps.
Here’s a first look at billboards that can be seen across the state (and beyond) as early as this week. The Pure Michigan-branded buses can be seen in Chicago starting May 6.
Take a look at the images below and let us know what you think! We also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Look out for the billboards and buses throughout the season and let us know if you spot them!
If you visit any of these locations this spring or summer, we’d love to see your photos. Link to them in the comments section below, post on our Facebook or Google+ walls or tweet them to us @puremichigan.