With the blue and green hues of summer shifting soon to the vibrant colors of autumn, we’re excited to launch the season’s fall advertising campaign. Comprised of television, radio and billboard ads, the campaign features 13 partners and will air regionally and statewide through October 1.
We wanted to give you a sneak peek at some of the ads you’ll be seeing on billboards across the state (and beyond) starting as early as this week. The Pure Michigan-branded buses can be seen in Chicago throughout the season.
Take a look at the images below and let us know what you think! We also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Interested in learning more about fall in Michigan? Order your free copy of the Pure Michigan Fall Travel Guide online today at michigan.org.
The 2014 Pure Michigan advertising campaign kicked off last month with new national television ads and Pure Michigan-branded bus wraps. The launch continues with summer regional radio, television and billboards in local markets throughout the Great Lakes region.
Here’s a look at billboards that can now be seen across the state (and beyond). Let us know what you think! We’ve also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Miners Beach Falls:
Les Cheneaux Islands:
Presque Isle Park:
Which of the new summer billboards in your favorite?
The 2014 Pure Michigan national advertising campaign kicked off early last week with new national television ads! The launch continues with three new Pure Michigan-branded bus wraps, followed by new outdoor billboards as we get closer to summer! Here’s a first look at the bus wraps that can be seen in Chicago starting March 31st.
Take a look at the images below and let us know what you think. We also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Les CheneauxSleeping Bear Dunes
Presque Isle ParkWhich of the new bus wraps is your favorite?
If you spot one of these buses moving around the city, be sure to snap a pic and share it with us on our Facebook page or use #puremichigan on Instagram.