The 2014 Pure Michigan advertising campaign kicked off last month with new national television ads and Pure Michigan-branded bus wraps. The launch continues with summer regional radio, television and billboards in local markets throughout the Great Lakes region.
Here’s a look at billboards that can now be seen across the state (and beyond). Let us know what you think! We’ve also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Miners Beach Falls:
Les Cheneaux Islands:
Presque Isle Park:
Which of the new summer billboards in your favorite?
The 2014 Pure Michigan national advertising campaign kicked off early last week with new national television ads! The launch continues with three new Pure Michigan-branded bus wraps, followed by new outdoor billboards as we get closer to summer! Here’s a first look at the bus wraps that can be seen in Chicago starting March 31st.
Take a look at the images below and let us know what you think. We also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Les CheneauxSleeping Bear Dunes
Presque Isle ParkWhich of the new bus wraps is your favorite?
If you spot one of these buses moving around the city, be sure to snap a pic and share it with us on our Facebook page or use #puremichigan on Instagram.
Though we’ve already seen quite a bit of winter weather this year, the first official day of winter is this Saturday! With the change of season, Pure Michigan has launched this year’s winter advertising campaign. Television, radio and billboard ads will begin running December 30th. We wanted to give you a sneak peek at some of the images you’ll be seeing on billboards across the state (and beyond)!
Take a look at the images below and let us know what you think! We also included links to the locations featured in the photography if you’re interested in learning more or making a first-hand visit.
Empire Bluff at Sleeping Bear Dunes National Lakeshore in Empire, MI
Along the Jordan River
Treetops Resort in Gaylord, MI
Which Pure Michigan winter billboard is your favorite?
Starting December 30th, let us know if you spot them! If you visit any of these locations this winter, we’d love to see your photos! Link to them in the comments section below, post to our Facebook or Google+ or tweet them to us @puremichigan.