Tuesday, April 02, 2013
BROOKLYN, Mich. (April 2, 2013) – Four Michigan companies – Michigan International Speedway, Ford, Pure Michigan and Quicken Loans – today partnered to unveil the Ford Fusion Energi as the 2013 Official Pace Car at NASCAR’s fastest track.
One lucky fan will have the opportunity to win the pace car as part of the MI Pace Car Sweepstakes during the Pure Michigan 400. Each of the four monthly winners will receive great prizes during the summer-long sweepstakes announced Tuesday.
Fans can enter the sweepstakes at www.mipacecar.com and complete the entry form. All online entries must be submitted by July 31, 2013 at 11:59 p.m. EDT to be eligible to win the car. Fans may also enter onsite at the New Holland Fan Plaza at any Michigan International Speedway NASCAR race.
The 2013 Ford Fusion Energi will pace the field for the NASCAR Sprint Cup Series Quicken Loans 400 on June 16 and the Pure Michigan 400 on Aug. 18. The plug-in hybrid will be the first such car to pace a NASCAR Sprint Cup Series race, is a distinction made possible thanks to the terrific partnership between MIS, Quicken Loans, Pure Michigan and Ford.
“We are excited to announce this opportunity for our fans to win the 2013 Official Pace Car,” MIS President Roger Curtis said. “It is great that we are able to work with such outstanding partners and it makes it even better since they are each based in Michigan. It is exciting to see four Michigan companies work together for our fans.”
“This fan sweepstakes highlights the best Michigan has to offer – from fantastic destinations to world-class companies and cutting-edge automobiles,” said George Zimmermann, Vice President of Travel Michigan. “We are excited to join with Quicken Loans, Ford Racing and MIS to offer five lucky fans the ultimate Pure Michigan experience.”
One lucky fan’s name will be randomly drawn each month and entered as one of five finalists to win the Grand Prize. But the winner does not need wait until August to claim a prize.
Quicken Loans will make one month’s mortgage payment for each finalist. The four monthly winners will also enjoy a Pure Michigan vacation with a four-night stay at one of the following hotels in Michigan: Holiday Inn and Suites in Ann Arbor, JW Marriott in downtown Grand Rapids, Shanty Creek Resort in Traverse City and Grand Hotel on Mackinac Island. In addition, the winners will receive a MIS VIP Package – two passes to the Champions Club presented by CP Federal Credit Union, one MISCamping.com Graves Farm campsite, one MIScamping.com RV Rental, two cold garage passes and two pace car rides on Aug. 17.
Each of the four monthly winners will be joined by a fifth finalist in the pre-race during the Pure Michigan 400. The contestants will be introduced from the pre-race stage and each finalist will select a key. One at a time, the finalists will try to start the pace car. The person holding the key that starts the car will take the Ford Fusion Energi home.
Residents of Canada (excluding Quebec) are also eligible to win, but restrictions apply to the mortgage prize.
The 2013 Ford Fusion Energi is a plug-in hybrid which is anticipated to deliver more than 100 MPGe, making it the most fuel-efficient midsize car in America. The Energi has a 2.0-liter DOHC inline four-cylinder Atkinson-cycle gasoline engine along with a Lithium-ion high voltage battery.
“Ford is proud to join with MIS and these other great Michigan partners to provide our fans with a unique way to literally take home part of the race weekends with them,” said Ford Racing Motorsports Marketing Manager Tim Duerr.
“Our 2013 Fusion Energi, anticipated to be the most fuel efficient midsize car in America, is another example of Ford using high-visibility pace car programs like this to showcase the capabilities of our great new products to the millions of loyal NASCAR fans at MIS and watching around the country.”
Travel Michigan, part of the Michigan Economic Development Corporation, markets the state’s tourism industry and provides valuable visitor information services. For Michigan travel news and updates, go to michigan.org.
The Michigan Economic Development Corporation (MEDC) serves as the state's marketing arm and lead agency for business, talent and jobs, with a focus on helping grow Michigan's economy. For more on the MEDC and its initiatives, visit: MichiganAdvantage.org.
Detroit-based Quicken Loans Inc. is the nation’s largest online home lender and the country’s third largest retail home mortgage lender. The company closed a record $70 billion of volume across all 50 states in 2012. Quicken Loans generates loan production from web centers located in Detroit, Cleveland and Scottsdale, Arizona. The company also operates a centralized loan processing facility in Detroit, as well as its San Diego-based One Reverse Mortgage unit. Quicken Loans ranked 1 in customer satisfaction among all home mortgage lenders in the United States by J.D. Power and Associates in 2010, 2011 and 2012. Visit www.quickenloans.com for more information.
Nestled in the lush Irish Hills of Southeastern Michigan, Michigan International Speedway is the Great Escape, a venerable NASCAR national park where fans can get away and enjoy the very best in racing and camaraderie. It’s the love of racing and the thrill of a great time for race fans and drivers alike.
All race tickets are on sale at http://www.MISpeedway.com or by phone at 800-354-1010.
Keep up with Michigan International Speedway via Twitter @MISpeedway or on Facebook at www.facebook.com/MISpeedway. You can also follow track president Roger Curtis on Twitter at @MISRoger.
Join our Mobile Fan Club by texting MISCLUB on a Sprint Handheld or other mobile device to 69050. Standard text message rates may apply.
2013 Michigan International Speedway Schedule
Saturday, May 18 Michigan Wine and Beer Fest presented by Experience Jackson
Friday, June 14 ARCA Racing Series presented by Menards and Sprint Cup Qualifying
Saturday, June 15 NASCAR Nationwide Series Alliance Truck Parts 250
Sunday, June 16 NASCAR Sprint Cup Series Quicken Loans 400
Friday, Aug. 16 NASCAR Sprint Cup Series Practice and Qualifying
Saturday, Aug. 17 NASCAR Camping World Truck Series
Sunday, Aug. 18 NASCAR Sprint Cup Series Pure Michigan 400