Spring / Summer

As the warm sun rises above the horizon it calls us outside to a new day. Outside to fresh breezes. Outside to enchanting waters. Outside to Pure Michigan.

Renew your spirit playing along the nation's longest freshwater coastlineFish the sparkling waters of Michigan’s 11,000 inland lakes. Lookout across the horizon from one of 129 Great Lakes lighthouses. Crisscross the state on more than 1,300 miles of bike trails while enjoying the view of Michigan’s lush vineyards and wineriesGolf some of the highest ranked courses in the country. Unwind with a Hopslam, Dragon's Milk or other colorfully named craft beer at a local brewery. Gather for events and festivals celebrating Michigan’s heritage and community spirit.

From coast to coast, Michigan's unique experiences are as varied as its Great Lakes: the millions of tulips blooming in Holland to the sweet scent of lilacs in the air on Mackinac Island; the breezes of the Great Lakes Bay Region; the food and film of Traverse City; the hot art and cool craft beer of Grand Rapids; and "doing life different" in Ann Arbor.

Whether you’re looking for an adventure, a memory-filled family vacation, or a romantic getaway, it's time to visit the summer playgrounds of Pure Michigan.

A Simple Sunrise

It's easy to overlook the beauty surrounding us due to hectic schedules and obligations. If you start your day with a Pure Michigan sunrise, you're starting your day off on the right foot.

Pure Michigan Lake Effect
Pure Michigan Moments - Fishing

Watch and listen to some professional fishermen share their favorite Michigan moments.