Spring into Pure Michigan

Welcome To Pure Michigan

What Will Your Escape Be?

Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.

Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.

Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.

Featured Destinations See All Featured Destinations →

Go Great Lakes Bay

Freshwater adventures to favorite summer festivals: there's nothing like a Michigan vacation on the water when you Go Great Lakes Bay.

Explore Great Lakes Bay Region

Snag insider travel tips from locals on the Go Great Blog

Step off the beaten path and escape the everyday.

Traverse City

Miles and miles of blooming adventures await you in Traverse City this spring. Enjoy the scenery at Sleeping Bear Dunes National Lakeshore, try new wines along the Traverse City Wine Coast, and don't miss a tour of the cherry blossoms.

Explore Traverse City

Sleeping Bear Dunes National Lakeshore

Take A Spring Wine Tour

Ann Arbor

Ann Arbor's nickname is "Tree Town", and it's easy to see why. Awe-inspiring, deep and rich in color sprawls across the trees throughout the University of Michigan campus, the vibrant downtown, and beyond.

Destination Ann Arbor

12 Days of Shopping

Discover Your Ann Arbor: Foodie

Grand Rapids

Grand Rapids is the most vibrant downtown between Chicago and Cleveland with easy access to Lake Michigan's Gold Coast of beaches.

Experience Grand Rapids

Become a Beer City Brewsader.

Experience Grand Rapids Like A Local

Michigan's Adventure

Michigan's Adventure is Michigan's largest amusement park and water park. Featuring roller coasters, wave pools and family rides, there is something for everyone!

Manistee

The Up North you've been looking for. Welcome to Manistee County, home of the Manistee River, the Manistee National Forest, world class fishing and the Manistee Northpier Lighthouse. Explore our great trails throughout the region.

Blue Water Area

Port Huron is known as the Maritime Capitol of the Great Lakes with unique sites to be explored. A beautiful waterfront, charming downtown shops and a great collection of restaurants make Port Huron a fun and vibrant vacation headquarters.

Sault Ste. Marie

One of the most popular vacation destination in Michigan's Upper Peninsula. With year round recreational activities, historical sites, the world-famous Soo Locks and some of the best fishing on the St. Mary's River.

Petoskey Area

The waterfront towns of Petoskey, Boyne City, Bay Harbor, Alanson and Harbor Springs - collectively known as the Petoskey Area - is a Michigan Treasure in northwest lower Michigan.

Kalamazoo

Kalamazoo. Where outdoor fun, live entertainment, world-class attractions, award-winning microbreweries and arts thrive in Michigan.

Detroit

Detroit, America's great comeback city and the largest city in Michigan, has an unique collection of attractions, found nowhere else in the world, great sports and vibrant downtown add up to days and nights of fun and excitement.

Mt. Pleasant

Mt. Pleasant, the sweet center of Michigan is your entertainment destination. Gaming, concerts, sports, outdoor fun and more. Discover the beautiful campus of Central Michigan University. Mt. Pleasant offers year-round excitement and has something for everyone.

RV & Campgrounds

Nature created Michigan for the RV traveler and camper. Camping and RVing anywhere in Michigan is spectacular ... but when you pick a site near a lake, river or stream, it becomes pure magic.

Holland

Holland is known internationally for its acclaimed Tulip Time Festival, a celebration of Dutch heritage. From the award-winning downtown to the white sandy beaches, you'll fall in love with Holland's small town charm and big city amenities.

The Henry Ford

3 must see attractions. 250 acres of unexpected. 1 awe-inspiring experience. At The Henry Ford, you'll discover America - its culture, inventions, people and can-do spirit - and hundreds of hands-on ways to explore it, enjoy it and be inspired by it.

Visit The Henry Ford

Manistique

Located on Lake Michigan in the Upper Peninsula surrounded by state and national forest land for great recreational opportunities. A must see, the "Big Springs," Kitch-iti-kipi, a forty foot deep and Michigan's largest spring.

Silver Lake Sand Dunes

A lofty, 2,000-acre sand mountain, known as Silver Lake Sand Dunes, separates miles of Lake Michigan shoreline and the 690-acre inland Silver Lake, all waiting for you to set aside your deadlines and come out and play!

Cheboygan

Cheboygan truly is The Gateway to the Waterways. Our deep water harbor opens to the Straits of Mackinac and we're situated at the headwaters of the Inland Waterways that links us by huge inland lakes and rivers with most of far northern Michigan.

Beachtowns

Getaway to the Michigan beaches and sand dunes of Grand Haven, Holland, South Haven, St. Joseph, Muskegon, Silver Lake Sand Dunes and Saugatuck. The 200-mile stretch of sandy Lake Michigan beaches are perfect for the most spectacular sunsets.

Saugatuck

Find a natural playground in the twin cities of Saugatuck and Douglas named "Top 25 Beaches in the World" and recognized as one of the "Best Small Coastal Towns". Indulge in your own personal treasure hunt among our galleries, antique shops and boutiques.

Michigan's Great Outdoors

Unplug & Explore Northern Michigan's Outdoor Recreation. Welcome to Michigan's Great Outdoors made up of four northwest counties: Benzie, Cadillac, Ludington and Manistee.

Michigan's Great Outdoors

Gaylord

Gaylord is known for year round, diverse "All Outdoor" activities found in the breathtaking beauty of Northern Michigan. With lakes and rivers perfect for fishing, canoeing, kayaking and relaxing, the Gaylord area has a special place for you to make a splash. Diverse trails will beckon you on foot or bicycle to explore our parks and preserves.

Ludington & SS Badger

Situated on beautiful Lake Michigan, Ludington offers miles of sandy coastline to catch some sun, take a stroll, play where the waves meet the land or enjoy a sunset bonfire. From sunrise to sunset, we provide the perfect place to explore.

Ypsilanti

Discover the community pride and passion directly from the folks who experience Ypsilanti every day. Learn about upcoming events, hot dining spots, and those hidden gems that turn a visit into an adventure!

Department of Natural Resources (DNR)

Helping you discover, explore and enjoy Michigan's world-class fishing, recreational boating or your next camping adventure at one of Michigan's state parks or state forest campgrounds.

Lansing

Lansing is Michigan's capital region! A one-of-a-kind setting for a visit to remember! Explore endless dining options, browse unique boutiques or celebrate culture and arts in our world-class performance venues.

Upper Peninsula

Michigan's Upper Peninsula presents attractions unmatched anywhere else. Explore a shipwreck tour, climb to the top of a lighthouse, or hear the roar of mighty waterfalls. There is no place more scenic than the UP.

St. Ignace

Plan your Spring Mackinac Getaway today and find out why your vacation will be "Better Above The Bridge". Make St. Ignace Your Home Port for natural beauty, rich history and amazing events. St. Ignace offers daily ferry service to Mackinac Island, and a exciting selection of day trips in the Upper Peninsula.

Keweenaw Peninsula

Michigan’s Top of the World, Keweenaw Peninsula is your personal lookout to adventure. Watch spectacular Northern Lights or rekindle your outdoor spirit along the pristine shores of Lake Superior - your personal lookout is the Keweenaw Peninsula.