Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Miles and miles of blooming adventures await you in Traverse City this spring. Enjoy the scenery at Sleeping Bear Dunes National Lakeshore, try new wines along the Traverse City Wine Coast, and don't miss a tour of the cherry blossoms.
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Awe-inspiring, deep and rich in color sprawls across the trees throughout the University of Michigan campus, the vibrant downtown, and beyond.
The Up North you've been looking for. Welcome to Manistee County, home of the Manistee River, the Manistee National Forest, world class fishing and the Manistee Northpier Lighthouse. Explore our great trails throughout the region.
From fantastic festivals, waterpark hotels, world's largest Christmas store, rich historical beauty and so much more, Michigan's little Bavaria is an escape from the ordinary every day. If you're looking for something everyone can enjoy, you'll find it here in Frankenmuth.
Cheboygan truly is The Gateway to the Waterways. Our deep water harbor opens to the Straits of Mackinac and we're situated at the headwaters of the Inland Waterways that links us by huge inland lakes and rivers with most of far northern Michigan.
Located on Lake Michigan in the Upper Peninsula surrounded by state and national forest land for great recreational opportunities. A must see, the "Big Springs," Kitch-iti-kipi, a forty foot deep and Michigan's largest spring.