Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Awe-inspiring, deep and rich in color sprawls across the trees throughout the University of Michigan campus, the vibrant downtown, and beyond.
Take a scenic drive where you can enjoy all the sights and sounds of autumn. Visit Escanaba and discover miles of roads and trails filled with every color nature can create. Fine dining, wineries, microbreweries, unique shops, hiking, biking, fall festivals, it's all here in Escanaba.
Holland is known internationally for its acclaimed Tulip Time Festival, a celebration of Dutch heritage. From the award-winning downtown to the white sandy beaches, you'll fall in love with Holland's small town charm and big city amenities.
During the autumn months, the woods and forest surrounding St. Ignace put on a magnificent show of color. Burnt orange, glowing yellow, and deep red are all seen in the hills and drives around the area. The Upper Peninsula is perfect for fall color tours.
Michigan's Upper Peninsula presents attractions unmatched anywhere else. Explore the depth of a mine, a shipwreck tour, climb to the top of a lighthouse, explore a colonial fort and hear the roar of mighty waterfalls.