Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations See All Featured Destinations →
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Awe-inspiring, deep and rich in color sprawls across the trees throughout the University of Michigan campus, the vibrant downtown, and beyond.
Miles and miles of blooming adventures await you in Traverse City this spring. Enjoy the scenery at Sleeping Bear Dunes National Lakeshore, try new wines along the Traverse City Wine Coast, and don't miss a tour of the cherry blossoms.
Freshwater adventures to favorite summer festivals: there's nothing like a Michigan vacation on the water when you Go Great Lakes Bay.
Grand Rapids is the most vibrant downtown between Chicago and Cleveland with easy access to Lake Michigan's Gold Coast of beaches.
Escape to Michigan's favorite hidden gem. Relax and unwind along the unspoiled beaches, trails and waterways or join the excitement of the festivals and events. Enjoy delectable local cuisine and shopping the charming downtown of Charlevoix.
Plan your Spring Mackinac Getaway today and find out why your vacation will be "Better Above The Bridge". Make St. Ignace Your Home Port for natural beauty, rich history and amazing events. St. Ignace offers daily ferry service to Mackinac Island, and a exciting selection of day trips in the Upper Peninsula.
Michigan's Upper Peninsula presents attractions unmatched anywhere else. Explore a shipwreck tour, climb to the top of a lighthouse, or hear the roar of mighty waterfalls. There is no place more scenic than the UP.
Helping you discover, explore and enjoy Michigan's world-class fishing, recreational boating or your next camping adventure at one of Michigan's state parks or state forest campgrounds.
Play these Michigan golf courses from GOLF Magazine's Top 100 List. Are you ready to tee off in Pure Michigan?
Michigan has more than 11,000 lakes providing the breathtaking backdrop to an endless list of summer activities for everyone.
Find out why Michigan is called "The Trails State" as you explore some of Pure Michigan's most diverse trail opportunities.
The best meetings are around campfires. With more than 1,000 campgrounds in Michigan you will find the perfect setting for your next adventure.
With more than 650 public golf courses in Michigan, this golf mecca has a course for every level of play and golf packages to help keep it affordable.
Let us help you plan your perfect Michigan long weekend with our favorite ways to celebrate summer.
Upcoming Events
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Lansing
Apr 28 - November 4, 2018
Michigan History Museum
May 21, 2018
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Ann Arbor
May 21 - May 27, 2018
Travis Pointe Country Club
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Benton Harbor
May 22 - May 27, 2018
Harbor Shores
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Alpena
Feb 13 - September 22, 2018
Besser Museum for Northeast Michigan
May 15, 2018
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Monroe
May 15 - May 31, 2018
The River Raisin National Battlefield Park
May 22, 2018
Grosse Pointe Farms
May 22, 2018
The War Memorial
May 22, 2018
Traverse City
May 22, 2018
The Cooks' House
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Dearborn
May 5 - September 3, 2018
The Henry Ford Museum of Innovation
May 8, 2018
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Bellaire
May 8 - May 29, 2018
Grass River Natural Area, Inc.