Welcome To Pure Michigan

What Will Your Escape Be?

Breathtaking landscapes, urban escapes, unique attractions, a wealth of events, starry skies and rich culture – experience them all in Pure Michigan.

Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the snow-covered to the well-traveled. They lead us to the beauty of nature and simple pleasures. Here, you can find unique hidden gems and get lost in the music of rolling waves and tranquil forests.

Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – all are welcome here. You are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.

Woman cross country skiing in snowy forest
National Plan for Vacation Day is the perfect time to plan your Pure Michigan getaway. To help you get started, here are our vacation planning tips and recommendations.
Snow sculpture and fireworks at Zehnder's Snowfest
If you’re exploring Michigan for the first time this winter, we’ve got some activities and places you have to put on your list to get the true Michigan experience. 
Musher racing with 12-dog team
The UP 200 is one of America's premier 12-dog, mid-distance sled dog races. For the spectators, it’s a time to enjoy the wintry weather and local culture of this Upper Peninsula city.
Man and girl on ski lift chair
Discover Michigan skiing and snowboarding this winter at ski areas offering runs for all skill levels and introductory lessons.
Downhill skier at Boyne Mountain Resort
Whether you’re a skier or snowboarder looking for a challenge, or a family of 4 looking for a nice weekend getaway, you can find ski resorts in Michigan that has something for everyone!
Water park dumping bucket at Zehnder's Splash Village
There’s nothing quite like a Pure Michigan vacation to refresh. Consider these indoor options for a Michigan getaway that will recharge your battery, no matter the weather.
Fall in Love with Michigan
No Matter What the Season