Summer in Real Time

Welcome To Pure Michigan

What Will Your Escape Be?

Breathtaking landscapes, urban escapes, unique attractions, a wealth of events, starry skies and rich culture – experience them all in Pure Michigan.

Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and simple pleasures. Here, you can find unique hidden gems and get lost in the music of rolling waves and tranquil forests.

Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.

10 Amazing Hidden Gems in Michigan Worth the Trek
These Michigan hidden treasures are often overlooked by travelers in favor of bigger attractions like the Mackinac Bridge or Detroit RiverWalk. But they are no less fascinating and well worth a detour.
20+ Things to Do in the Upper Peninsula: Your Ultimate UP Bucket List

In Michigan's Upper Peninsula, nature shows off with towering cliffs overlooking Great Lakes, with sand beaches and forests for as far as you can see. 

8 Must-Visit Islands in Michigan's Great Lakes
You've heard of the incredible beauty and fun of Mackinac Island, but what about the additional Michigan islands found off the shores of the Great Lakes? 
Delicious Michigan Ice Cream Flavors and Where to Find Them
Michigan’s variety of locally grown produce and dozens of summer activities, destinations and passions inspire the most delicious and creative frozen concoctions. Try one (or all of them) this summer.
The Most Stellar Places for Stargazing in Michigan
The night sky has perhaps never been a bigger tourist attraction, and there are few better spots for its viewing than along long, rural stretches of Pure Michigan sandy beach where the rhythm of Great Lakes waves serves as a stargazing soundtrack.
Experience Pure Sounds of Michigan

Pure Sounds of Michigan is a soothing compilation album that invites listeners to take a virtual, sunrise-to-sunset tour of the state from coast to coast as interpreted by some of Michigan’s most talented musicians. 

Fall in Love with Michigan
No Matter What the Season