Traverse City is a special place, a place where visitors return to time and time again. Breathe in the Lake Michigan air, make a splash in the deep blue water, play a few rounds of golf and relax on the Traverse Wine Coast.

Discover Traverse City
It's where the great outdoors calls your name and invites you to find adventures. From climbing the Sleeping Bear Dunes, to winding down at local wineries, it's a destination where your days are carefree, and your nights are crowned with the jewels of colorful sunsets. Welcome every moment, where it's always the right time and always the right place.
When is the Traverse City Film Festival?
The Traverse City Film Festival starts the last Tuesday of July and continues until the first Sunday of August.
What are the top attractions in Traverse City?
Located along the coast of Lake Michigan, Traverse City is home to award winning wineries, restaurants, the Sleeping Bear Dunes National Lakeshore and six historic lighthouses.
What is Traverse City known for?
Traverse City is known as the "Cherry Capital of the World." The area is also known for their natural attractions like freshwater beaches, vineyards, wineries and the proximity to Sleeping Bear Dunes National Lakeshore.
When is the Cherry Festival in Traverse City?
The National Cherry Festival is July 1 - 8th, 2023! More than 500,000 people flock to Traverse City for the festival every year!
Share Your
Traverse City Photos
Tag your photos with #TraverseCity and #PureMichigan