Third Coast Surf Shop - New Buffalo

NBC's Today Show features Third Coast Surf Shop and Lake Michigan Surfing

NBC's Today Show features Third Coast Surf Shop and Lake Michigan Surfing

Mike Leonard of NBC traveled to New Buffalo, Michigan to feature Third Coast Surf Shop and the hardy surfers that ride Lake Michigan waves throughout the year.


Third Coast Surf Shop was founded in 2005 with a simple mission: to spread the joy of the beach and surfing lifestyle in the Great Lakes region. Owned and operated by Great Lakes surfer Ryan Gerard, the shop offers surfing, skimboarding, sandboarding, and stand-up paddling rentals & lessons, as well as a comprehensive selection of gear for all of these sports. Also find West Coast-inspired clothing, beach toys and accessories, gifts, and the Midwest's largest selection of surfing equipment — everything needed to experience the beach and surfing lifestyle. We also offer Galien River Kayak @ Paddleboard Rentals in New Buffalo! You and your family and friends can experience what most visitors (and locals) never get to see as you lazily paddle down the mellow, winding Galien River. The paddle offers a serene, slow moving kayak or stand up paddleboard (SUP) unguided tour on an unspoiled river with and an abundance of nature and wildlife such as Great Blue Herons, rarely seen birds, beavers and other local floral and fauna.

Third Coast Surf Shop

Contact Information


110-C N. Whittaker St.

In the Courtyard

New Buffalo, MI 49117

Driving Directions

Reservations: (888) 932-4575

Toll Free: (888) 932-4575

Phone: (269) 932-4575


Location of Third Coast Surf Shop - New Buffalo

Map of Michigan