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Take a journey into our magical Paradeland and experience a Behind The Scenes look at America's Thanksgiving Parade! Learn about the Parades interesting history and traditions, explore the studio full of floats, and see how our award-winning artisans create the magic. Journey through our unique, creative kingdom and view the world's largest collection of papier-mache heads and the costume shop where over 3,000 costumes make characters come to life. Fun for all ages. Don't forget to visit our studio treasure chest and take home your very own souvenir to remember your experience. Tours are by reservation only and operate Monday-Saturday the entire year. Wheelchair and stroller accessible.
PAUL8539 | September 2024
Interesting tour
I went with a small group to visit the place where the floats are prepared for the Thanksgiving Parade. It is located in a non-descript warehouse building. You have to know where it is; there is no...
lindabL6825JM | October 2022
Behind the scenes at the Detroit Thanksgiving Parade
The 1 hour tour became almost 2 hours of a fascinating look behind one of the oldest parades in America. I’ve been watching the Detroit Thanksgiving Parade since I was a child, but now have a new...
lifelikeitsgolden | November 2019
TV Zone is a RIP off.
We paid top Dollar for TV Zone seats. This is where you are supposed to be able to see the performers (near the stage). We were so far away from the actual TV Zone, we would have needed a TV to see...
mariebY1720ZZ | July 2018
Is this a real thing?
I phoned four different times over the course of a week and a half to try to schedule a tour. I left messages per the instructions on the website but no one ever called back! We finally just gave up...
640bonniew | November 2017
Take the Tour!
Really enjoyed this tour! Went to the Parade Company last week, which is just before the Thanksgiving Day Parade. It was amazing to see the floats being worked on and the dynamics of how it all...
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