Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations See All Featured Destinations →
Looking for a cool city to visit? Come to Grand Rapids and experience the art, music, beer and food that prompted travel expert Expedia to call this a “Super Cool” city!
Winter's playground awaits you in a pretty great place. The air is crisp, the snow is fresh and outdoor adventures await you. Hit the slopes or snowshoe on the trails and make time for an indoor wine or beer tour.
Hold out your left hand. See that part where the thumb meets the rest of your hand? That's where you'll be when you Go Great Lakes Bay in Bay City, Birch Run, Chesaning, Frankenmuth, Midland, and Saginaw....
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Deep, rich color sprawls across the trees throughout the University of Michigan campus (Go Blue!), the vibrant downtown area, and beyond....
In the Petoskey Area, we celebrate the snow and embrace all the activities that make this part of northern Michigan the best place to do winter.
One of the most popular vacation destination in Michigan's Upper Peninsula. With year round recreational activities, historical sites, the world-famous Soo Locks and some of the best fishing on the St. Marys River.
Find and explore Michigan's 51 ski areas, over 260 chairlifts, 1,000 runs and 40 terrain parks with specials and deals. Fourth and Fifth Graders Ski Free in Michigan and learn to ski with our Discover Michigan Skiing Program!
Little known fact, Michigan comes in second for the most ski areas in the United States.
With thousands of miles of trails throughout the state, Michigan offers a winter wonderland of picturesque scenery and distinct features that can feed this need.
Sometimes we need a reset, a shift in thinking that only a mini Michigan getaway will provide.
The snowboarding season has arrived, so drop in and read below to see if you're up to snuff on these snowboarding fun facts.
Check out all of the reasons why Michigan is a great winter destination. We have sled dog races, snowsports adventures, life-changing spa experiences and so much more.
Ahh, winter in Michigan. The perfect time to get out there and enjoy some of your favorite snowy activities.
Upcoming Events
February 20, 2019
Ann Arbor
February 20, 2019
Michigan Theater
February 20, 2019
Dearborn
February 20, 2019
The Glass Academy
February 19, 2019
February 20, 2019
February 21, 2019
February 22, 2019
February 23, 2019
February 24, 2019
Grand Rapids
Feb 19 - February 24, 2019
DeVos Performance Hall
January 14, 2019
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February 20, 2019
February 21, 2019
February 22, 2019
January 19, 2019
January 26, 2019
February 2, 2019
February 9, 2019
February 16, 2019
February 23, 2019
Every Monday, Tuesday, Wednesday, Thursday, Friday from 01/14/2019 - 02/23/2019
Every Saturday from 01/14/2019 - 02/23/2019
Big Rapids
Jan 14 - February 23, 2019
Ferris State University Fine Art Gallery
February 10, 2019
February 11, 2019
February 12, 2019
February 13, 2019
February 14, 2019
February 15, 2019
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Belleville
Feb 10 - March 16, 2019
Yankee Air Museum
January 12, 2019
January 19, 2019
January 26, 2019
February 2, 2019
February 9, 2019
February 16, 2019
January 9, 2019
January 10, 2019
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January 15, 2019
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February 7, 2019
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February 12, 2019
February 13, 2019
February 14, 2019
February 15, 2019
February 19, 2019
February 20, 2019
February 21, 2019
Every Saturday from 01/09/2019 - 02/21/2019
Every Tuesday, Wednesday, Thursday, Friday from 01/09/2019 - 02/21/2019
Big Rapids
Jan 12 - February 21, 2019
Artworks
February 15, 2019
February 16, 2019
February 20, 2019
February 22, 2019
March 6, 2019
March 8, 2019
March 15, 2019
March 29, 2019
March 31, 2019
April 10, 2019
April 12, 2019
Grand Rapids
Feb 15 - April 12, 2019
Van Andel Arena
February 16, 2019
February 17, 2019
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February 19, 2019
February 20, 2019
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Flint
Feb 16 - June 16, 2019
Flint Institute of Arts
January 19, 2019
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Flint
Jan 19 - April 14, 2019
Flint Institute of Arts