Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events, starry skies and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the snow-covered to the well-traveled. They lead us to the beauty of nature and simple pleasures. Here, you can find unique hidden gems and get lost in the music of rolling waves and tranquil forests.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – all are welcome here. You are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations
Winter's playground awaits you in a pretty great place. The air is crisp, the snow is fresh and outdoor adventures await you. Hit the slopes or snowshoe on the trails and make time for an indoor wine or beer tour.
Ann Arbor isn't known as Tree Town for nothing! You can rent snowshoes or cross-country skis right in downtown, and head out to any of the city or county parks or recreation areas....
Looking for a cool city to visit? Come to Grand Rapids and experience the art, music, beer and food that prompted travel expert Expedia to call this a “Super Cool” city!
Discover what sparked Chicago Tribune to name the Great Lakes Bay Region among the “Best of the Midwest: 9 must-see destinations worth a visit in 2019”!
Celebrate the season with your own family outing to pick out a tree from one of the many Christmas tree farms throughout the state.
Upcoming Events
