Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events and festivals and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and the beauty of simple pleasures. The open road is alive and well, and waiting to take us to Pure Michigan.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations See All Featured Destinations →
Hold out your left hand. See that part where the thumb meets the rest of your hand? That's where you'll be when you Go Great Lakes Bay in Bay City, Birch Run, Chesaning, Frankenmuth, Midland, and Saginaw....
Looking for a cool city to visit? Come to Grand Rapids and experience the art, music, beer and food that prompted travel expert Expedia to call this a “Super Cool” city!
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Deep, rich color sprawls across the trees throughout the University of Michigan campus (Go Blue!), the vibrant downtown area, and beyond....
Winter's playground awaits you in a pretty great place. The air is crisp, the snow is fresh and outdoor adventures await you. Hit the slopes or snowshoe on the trails and make time for an indoor wine or beer tour.
Mt. Pleasant, the sweet center of Michigan is your entertainment destination. Gaming, concerts, sports, outdoor fun and more. Discover the beautiful campus of Central Michigan University. Mt. Pleasant offers year-round excitement and has something for everyone.
Plan your Mackinac Winter Getaway in St. Ignace and experience over 100 miles of groomed trails guaranteed to please every outdoor enthusiast. Great lodgings, great dining and a genuine True North experience.
In the Petoskey Area, we celebrate the snow and embrace all the activities that make this part of northern Michigan the best place to do winter.
Little known fact, Michigan comes in second for the most ski areas in the United States.
With thousands of miles of trails throughout the state, Michigan offers a winter wonderland of picturesque scenery and distinct features that can feed this need.
Sometimes we need a reset, a shift in thinking that only a mini Michigan getaway will provide.
The snowboarding season has arrived, so drop in and read below to see if you're up to snuff on these snowboarding fun facts.
Check out all of the reasons why Michigan is a great winter destination. We have sled dog races, snowsports adventures, life-changing spa experiences and so much more.
Ahh, winter in Michigan. The perfect time to get out there and enjoy some of your favorite snowy activities.
Upcoming Events
February 16, 2019
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Roscommon
Feb 16 - February 18, 2019
Cross Country Ski Headquarters
February 15, 2019
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Charlevoix
Feb 15 - February 18, 2019
Downtown Charlevoix
February 14, 2019
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Marquette
Feb 14 - February 18, 2019
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Flint
Feb 1 - February 28, 2019
Flint Institute of Arts
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Belleville
Feb 10 - March 16, 2019
Yankee Air Museum
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Flint
Apr 7 - May 29, 2019
Flint Institute of Arts
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Detroit
Feb 1 - February 24, 2019
Matrix Theatre Company