Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events, starry skies and rich culture – experience them all in Pure Michigan.
Find inspiration for your visit on the open road – from scenic routes to rugged trails. From the sand covered to the well-traveled. They lead us to the beauty of nature and simple pleasures. Here, you can find unique hidden gems and get lost in the music of rolling waves and tranquil forests.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations
Ann Arbor's nickname is "Tree Town", and it's easy to see why. Deep, rich color sprawls across the trees throughout the University of Michigan campus (Go Blue!), the vibrant downtown area, and beyond....
Hold out your left hand. See that part where the thumb meets the rest of the hand? That's where you'll be when you Go Great Lakes Bay in Bay City, Birch Run, Chesaning, Frankenmuth, Midland, and Saginaw....
Top off your summer with flying colors in Traverse City. From climbing the Sleeping Bear Dunes to winding down at local wineries, it's a destination where everything just comes together. It's where journeys are filled with moments between the activities that allow you to realize you are in a...
Looking for a cool city to visit? Come to Grand Rapids and experience the art, music, beer and food that prompted travel expert Expedia to call this a “Super Cool” city!
In Michigan's Upper Peninsula, nature shows off with towering cliffs overlooking Great Lakes, with sand beaches and forests for as far as you can see.
Pure Sounds of Michigan is a soothing compilation album that invites listeners to take a virtual, sunrise-to-sunset tour of the state from coast to coast as interpreted by some of Michigan’s most talented musicians.
Upcoming Events
