Welcome To Pure Michigan
What Will Your Escape Be?
Breathtaking landscapes, urban escapes, unique attractions, a wealth of events, starry skies and rich culture—experience them all in Pure Michigan.
Find inspiration for your visit on the open road—from scenic routes to rugged trails. From the sand-covered to the well-traveled. They lead us to the beauty of nature and simple pleasures. Here, you can find unique hidden gems and get lost in the music of rolling waves and tranquil forests.
Whether you are an urban adventurer or an outdoor enthusiast, a foodie or a thrill-seeker, traveling with your family or making memories with friends—all are welcome here. You are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
Featured Destinations
Looking for a cool city to visit? Come to Grand Rapids and experience the art, music, beer and food that prompted travel expert Expedia to call this a “Super Cool” city!
Discover what sparked Chicago Tribune to name the Great Lakes Bay Region among the “Best of the Midwest: 9 must-see destinations worth a visit in 2019”!
Ann Arbor is a vibrant city that bursts with artistic energy, culinary genius, an eclectic mix of events, outdoor activities and, of course, an overall cool vibe.
