Bronner's CHRISTmas Wonderland

25 Christmas Lane, Frankenmuth, MI 48734
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Shoppers select from a variety of ornaments and trims. Photo
Guests to Bronner's can choose from over 50,000 trims and gifts. Photo 2
Bronner's magical displays line all levels of the store. Photo 3
Young and old alike enjoy Bronner' Department 56 village displays. Photo 4
Bronner's offers a large selection of artificial Christmas trees along with commercial display items like snowmen; polar bears; Santas, sleighs and reindeer ; and more. Photo 5
Bronner's offers just over 50,000 trims and gifts. Photo 6
Bronner's offers home decor and gifts as well as commercial display items. Photo 7
Bronner's CHRISTmas Wonderland stretches over 27 landscaped acres with buildings. Photo 8
Bronner's 17-foot-tall fiberglass Santa welcomes guests to Bronner's. Photo 9
Over 100,000 lights and displays line Bronner's half-mile Christmas Lane. Photo 10
Snow blankets a display of reindeer pulling Santa's sleigh along Bronner's Christmas Lane. Photo 11
Bronner's' Silent Night Memorial Chapel is open daily during store hours for visits. Photo 12
Bronner's Silent Night Memorial Chapel is a replica of the original in Oberndorf (Salzburg), Austria. Photo 13
Egyptian Museum Glass co-owner Linda Paul stands near a white tree decorated with glass ornaments. Photo 14

Bronner's CHRISTmas Wonderland, the World's Largest Christmas Store, is located in Frankenmuth, Michigan's Little Bavaria. Just 90 minutes north of Detroit, Bronner's is only 10 minutes off I-75. Experience the joy of Christmas 361 days a year! (Bronner's is closed January 1, Easter, U.S. Thanksgiving and December 25.) Fun for all ages, Bronner's store is the size of 1 1/2 football fields and features over 50,000 trims and gifts for all seasons, reasons and budgets. Approximately 100,000 lights illuminate Bronner's half-mile-long Christmas Lane every evening from dusk to midnight. Bring your camera - Bronner's offers many indoor and outdoor photo opportunities. 

For Current Store Hours go to: bronners.com/store-hours

 

Local: (989) 652-9931
Fax: (989) 652-3466
Free US: (800) 255-9327

Social

Review Rating: 3 out of 5
Baybug2 | June 2026
First visit
It is a large store. I guess if it had been busy it would not have felt so empty I bought 2 ornaments but OMG everything was VERY EXPENSIVE. I saw a few things I have never seen before! Glad...
Review Rating: 5 out of 5
Heather F | May 2026
If you LOVE CHRISTMAS like we do, then you need to visit
We have been to this Christmas store multiple times over the years and every time we come back, it does not disappoint. The size of the store is about one and a half times the size of an NFL football...
Review Rating: 5 out of 5
angeleyes27 | May 2026
Spent an hour here. So many ornaments!
We spent an hour here. They have so many ornaments that the store is divided into sections and they have a map. The decorations are amazing. I liked the life size nativity figures. They have a snack...
Review Rating: 5 out of 5
Paul W | May 2026
One stop shop for Christmas decorating
This place is HUGE! Just when you think you saw everything I promise you there is more. We loved the variety and the uniqueness of offerings. If you love Christmas you will love Bronner’s. Even free...
Review Rating: 5 out of 5
Robert S | December 2025
Christmas all year
We loved walking around the Christmas tree and seeing all kinds of things around the world. We drove through looking at all the lights outside.

TripAdvisor Traveller Rating

Overall Rating: 4.6 out of 5

Based on 3421 TripAdvisor Reviews

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Amenities
Features
  • Accessibility
  • Family-friendly
  • Open Year-round
  • Motorcoach Parking
  • WiFi
Season(s) of Operation
  • Spring
  • Summer
  • Fall
  • Winter

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