Bronner's CHRISTmas Wonderland

25 Christmas Lane, Frankenmuth, MI 48734
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Shoppers select from a variety of ornaments and trims. Photo
Guests to Bronner's can choose from over 50,000 trims and gifts. Photo 2
Bronner's magical displays line all levels of the store. Photo 3
Young and old alike enjoy Bronner' Department 56 village displays. Photo 4
Bronner's offers a large selection of artificial Christmas trees along with commercial display items like snowmen; polar bears; Santas, sleighs and reindeer ; and more. Photo 5
Bronner's offers just over 50,000 trims and gifts. Photo 6
Bronner's offers home decor and gifts as well as commercial display items. Photo 7
Bronner's CHRISTmas Wonderland stretches over 27 landscaped acres with buildings. Photo 8
Bronner's 17-foot-tall fiberglass Santa welcomes guests to Bronner's. Photo 9
Over 100,000 lights and displays line Bronner's half-mile Christmas Lane. Photo 10
Snow blankets a display of reindeer pulling Santa's sleigh along Bronner's Christmas Lane. Photo 11
Bronner's' Silent Night Memorial Chapel is open daily during store hours for visits. Photo 12
Bronner's Silent Night Memorial Chapel is a replica of the original in Oberndorf (Salzburg), Austria. Photo 13
Egyptian Museum Glass co-owner Linda Paul stands near a white tree decorated with glass ornaments. Photo 14

Bronner's CHRISTmas Wonderland, the World's Largest Christmas Store, is located in Frankenmuth, Michigan's Little Bavaria. Just 90 minutes north of Detroit, Bronner's is only 10 minutes off I-75. Experience the joy of Christmas 361 days a year! (Bronner's is closed January 1, Easter, U.S. Thanksgiving and December 25.) Fun for all ages, Bronner's store is the size of 1 1/2 football fields and features over 50,000 trims and gifts for all seasons, reasons and budgets. Approximately 100,000 lights illuminate Bronner's half-mile-long Christmas Lane every evening from dusk to midnight. Bring your camera - Bronner's offers many indoor and outdoor photo opportunities. 

For Current Store Hours go to: bronners.com/store-hours

 

Local: (989) 652-9931
Fax: (989) 652-3466
Free US: (800) 255-9327

Social

Review Rating: 3 out of 5
1960TN | October 2025
Goodbye to a tradition
For 18 years we have been going to Bronners. For 15 of those years we have dressed as casual Santa and Mrs Claus. We have shopped and spent LOTS of money there. Many people ask us for photos and we...
Review Rating: 3 out of 5
Christopher T | October 2025
If you love Christmas decorations and are looking for a new ornament, this is the place for you.
If you really love Christmas decorations and shopping for Christmas decorations, this is a fantastic place to stop. There are a lot of really cute photo opportunities outside, plus the Silent Night...
Review Rating: 5 out of 5
Keiffer81 | October 2024
Frankenmuth Excursions
This is an absolute magical and wonderful Christmas land to visit. Plan on spending 3-4 of browsing amazing displays and decorations. You can even enjoy a hot beverage or meal at their cafe. You can...
Review Rating: 5 out of 5
keifferm2021 | October 2024
Frankenmuth’s Excursion
This is a must place to visit while in Frankenmuth. You will need about 3-4 hours to browse all the various displays or even have a special tree bulb personalized. There is a cafe where you can rest...
Review Rating: 5 out of 5
Robin M | September 2025
Awesome store!
Our tour bus stopped here for a short shopping trip. This is the Biggest Christmas Store in the World. If you have a special ornament in mind, I'm sure they have it. This store covers a huge area...

TripAdvisor Traveller Rating

Overall Rating: 4.6 out of 5

Based on 3413 TripAdvisor Reviews

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Amenities
Features
  • Accessibility
  • Family-friendly
  • Open Year-round
  • Motorcoach Parking
  • WiFi
Season(s) of Operation
  • Spring
  • Summer
  • Fall
  • Winter

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