Press Releases
Release Date:
May 16, 2018
LANSING, Mich. – From the rolling hills of southeast Michigan to the craggy shores of Lake Superior, Michigan’s more than 650 public golf courses make the state one of the top golf destinations in the country.
To bring attention to this golf mecca, Pure Michigan is showcasing 18...
Release Date:
April 26, 2018
LANSING, Mich. – Michigan is one of the top golf destinations in the country with more than 650 courses and bountiful stay-and-play package options attracting travelers from across the nation.
For the 2018 golf season, Michigan is building on that reputation with new courses,...
For the 2018 golf season, Michigan is building on that reputation with new courses,...
Release Date:
March 29, 2018
LANSING, Mich. – As Michigan’s tourism industry prepares for the warm weather travel season, the Pure Michigan advertising campaign continues to deliver an overwhelmingly positive impact for the state’s economy according to a new study released today at the 2018 Pure Michigan Governor’s Conference...
Release Date:
March 12, 2018
LANSING, Mich. – As travelers look ahead to the sunny days and warm temperatures of a Pure Michigan summer, the award-winning Pure Michigan advertising campaign hits the airwaves for audiences across the nation to inspire both spring and summer travel this season. In addition to the broadcast...
Release Date:
February 21, 2018
LANSING, Mich. – Upholding its reputation as an award-winning brand, Pure Michigan was recognized by the Hospitality Sales and Marketing Association International (HSMAI) Tuesday night with three Adrian Awards in the gold, silver and bronze categories.
The awards received by Pure...
The awards received by Pure...
Release Date:
February 13, 2018
LANSING, Mich. – In 2018, there are plenty of new adventures in store for visitors to Pure Michigan – from new businesses, attractions and events to special exhibits and expansions. Whether you are discovering Michigan for the first time, or rediscovering a favorite destination...
Release Date:
January 24, 2018
LANSING, Mich. – On January 30, Pure Michigan is collaborating with its national partners to give fans a reason to plan a Michigan getaway this year. In honor of National Plan for Vacation Day, Pure Michigan has launched a...
Release Date:
November 21, 2017
LANSING, Mich. – Winter time is play time in Pure Michigan, and Travel Michigan is promoting this spectacular season with the launch of its regional winter advertising campaign on November 27. Digital ads have been promoting winter recreation in the state since the beginning of the month, but...
Release Date:
November 15, 2017
LANSING, Mich. – As hunters across the state head to deer camp, deer blinds or a tree-stand, Opening Day in Michigan brings with it not only generations worth of traditions, but also significant economic impact in the state...
Release Date:
October 3, 2017
LANSING, Mich. – While the cross-state rivalry between University of Michigan and Michigan State University football goes back generations, all can agree the annual meeting on the field between the two teams is an event and a tradition that captures the spirit of Pure Michigan.
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Release Date:
September 12, 2017
LANSING, Mich. – As Michigan ushers in the vibrant colors of the fall, Pure Michigan has launched a new adventure to inspire travelers to explore the state this season. Fans are invited to join the scenic routes of three travelers as they journey across Michigan over the next six weeks, with...
Release Date:
September 8, 2017
LANSING, Mich. – Less than a year after its launch, the new michigan.org website has received national recognition for outstanding achievement in web development. The site was named Best Travel Website by the Web Marketing Association as part...
Release Date:
August 30, 2017
LANSING, Mich. – The U.S. Travel Association and the National Council of State Tourism Directors (NCSTD) recognized the Pure Michigan campaign last night with a Mercury Award for Best Broadcast Advertising: TV.
“In the past two years, we have made a significant effort to respond...
“In the past two years, we have made a significant effort to respond...
Release Date:
August 3, 2017
LANSING, Mich. – A new law, now in effect, will make it easier for international travelers to explore Michigan and travel throughout the state by streamlining the rules for nonresidents driving in Michigan. Governor Rick Snyder will share this announcement with tourism officials on Friday as part...
Release Date:
June 12, 2017
DETROIT, Mich. – Join Pure Michigan for an exciting night at Comerica Park on Tuesday, June 13 as the Detroit Tigers take on the Arizona Diamondbacks. The first pitch will be thrown out by 95-year-old Dorothy Zehnder, life-long Michigander and co-founder of the family-owned...
Release Date:
April 11, 2017
LANSING, Mich. – Michigan’s reputation as one of the top golf destinations in the country continues strong in 2017 with multiple new golf course developments opening for the first time in years and existing destinations making significant investments in their products and...
Release Date:
March 21, 2017
LANSING, Mich. – The award-winning Pure Michigan advertising campaign continues to drive travel and spending to Michigan from out-of-state visitors and to improve the image of Michigan as a regional and national leisure travel destination, according to a...
Release Date:
March 13, 2017
LANSING, Mich. – Spring is on the horizon, and Pure Michigan is launching a number of marketing efforts designed to both inspire summer travel this season, and help travelers plan their perfect Pure Michigan vacation. Starting today, audiences across the United States will once again see the award-...
Release Date:
February 22, 2017
LANSING, Mich. – The Hospitality Sales and Marketing Association International (HSMAI) has recognized Pure Michigan’s successful public relations efforts in the past year, awarding the campaign with both a silver and bronze award at last night’s Adrian Awards.
The awards received...
The awards received...
Release Date:
January 23, 2017
LANSING, Mich. – From new attractions and accommodations to expanded recreational offerings and dining delights, Michigan is home to a wide variety of new ways to experience the state in 2017. Start by planning your trip at the new michigan.org website...