Third
Coast Surf Shop was started by Ryan Gerard in 2005 with a simple mission: to
spread the joy of the surfing lifestyle through the Great Lakes and beyond. The shop carries the Midwest's biggest selection of surfboards,
wetsuits designed for year-round lake surfing, and accessories, plus services
such as surfing lessons, board rentals, and kids’ beach day camps. Customers
can also find gear for snowboarding, skateboarding, skimboarding, stand-up
paddleboarding, and sandboarding. Along with hard goods, the shop carries clothing and accessories from brands such as Patagonia, Quiksilver, Roxy, Vans,
Burton, and Reef, plus surfing- and Great Lakes-themed merchandise.
Third Coast Paddling is an extension of the Third Coast brand that
includes hourly kayak and stand-up paddleboard rentals at
locations in New Buffalo, St. Joseph/Benton Harbor, Warren Dunes State Park, and Douglas. Third Coast Surf Shop has been featured in national media, including The CBS Early Show, NBC's The Today Show, The Weather Channel, Newsweek, The New York Times, and National Public Radio.
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