couple walking along the shore of sleeping bear dunes

Traverse City

In between nature and water, you’ll find a community connected by both where there’s always something happening. If you’re not near the water, or on the trails, you’re likely exploring the county roads in search of scenic overlooks and local treats. Traverse City is a destination where your journeys are filled with moments between the activities that allow you to realize you are exactly where you should be.

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Discover Traverse City

Good Houskeeping Names Traverse City 2024 Family Travel Award Winner 

It’s where the great outdoors calls your name and invites you to find adventures. From climbing the Sleeping Bear Dunes, to winding down at local wineries, it’s a destination where your days are carefree, and your nights are crowned with the jewels of colorful sunsets. Welcome every moment, where it’s always the right time and always the right place.

When do leaves change color in Traverse City?

Some leaves will start to change color as early as the beginning of September, however, peak colors usually occur in mid-October. 

What are the top attractions in Traverse City?

Located along the coast of Lake Michigan, Traverse City is home to award winning wineries, restaurants, the Sleeping Bear Dunes National Lakeshore and six historic lighthouses.

What is Traverse City known for?

Traverse City is known as the "Cherry Capital of the World." The area is also known for their natural attractions like freshwater beaches, vineyards, wineries and the proximity to Sleeping Bear Dunes National Lakeshore.

When is the Cherry Festival in Traverse City?

The National Cherry Festival is June 29 - July 6, 2024! More than 500,000 people flock to Traverse City for the festival every year!

two women drinking wine at the counter and having crudités with the wine
Press Play to Summer in Traverse City
Keep It Fresh in Traverse City
Be Who You Are in Traverse City
Welcome to Benzie County
Exactly Where You Should Be
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Press Play to Summer in Traverse City
Keep It Fresh in Traverse City
Be Who You Are in Traverse City
Welcome to Benzie County
Exactly Where You Should Be

Plan Your Trip

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13795 Seven Hills Road, Traverse City, MichiganMI 49686
Accessibility Family-friendly Pet-friendly Open Year-round WiFi Street Parking
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